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Inaugural Phoenix Bikefest set for April 4-6

By Press Release

Chandler, Ariz., Dec. 17–Phoenix-area Harley-Davidson dealers came together to organize the inaugural Phoenix Bikefest, slated for Friday, April 4 – Sunday, April 6, 2014, at the Wild Horse Pass Hotel & Casino.  The free event welcomes riders, spectators and enthusiasts to explore the world of motorcycles, clothing, gear, design and much more.

Valley Harley-Davidson dealers including Arrowhead Harley-Davidson, Buddy Stubbs Harley-Davidson, Chandler Harley-Davidson, Chester’s Harley-Davidson, Superstition Harley-Davidson and RideNow Powersports, along with Barry Caraway of Cyclerides.com, present a roaring inaugural spectacle of food, music and good times in the form of Phoenix Bikefest, produced by R Entertainment Company.  Wild Horse Pass Hotel & Casino hosts the event at its new, high-profile festival grounds adjacent to the I-10 Freeway in Chandler.

“We are excited to bring the riding community together for a free event thanking our loyal customers for their continued support. This is an event solely with the customer’s wishes in mind at a venue with unlimited potential,” said Jack Stubbs of Buddy Stubbs Harley-Davidson.

Bev LeResche of Superstition Harley-Davidson said, “We really wanted to put together a huge party for all bikers. It’s exciting to be a part of something that brings us all together.”

Phoenix Bikefest also features participants Indian Motorcycle, BMW, Aprilia, Ducati, KTM, Moto Guzzi, Triumph, Can-Am, Polaris, Suzuki, Yamaha, Spyder, Honda and Kawasaki.

A highlight of the event will be Arizona’s first-ever “ride-through bar,” serving as gateway entry to the event that naturally creates a parade of arriving bikes onlookers can enjoy throughout the day.

Among weekend highlights is food, drink, vendors of all kinds, a bike show and live music throughout the day including an evening concert headliner [with separate admission].  More details to come.

Guests also are welcome to test ride the latest and greatest in the motorcycle industry, including the new 2014 Harley-Davidson lineup.  Guests can stroll and enjoy the event grounds, as well as the nearby 100,000-square-foot Wild Horse Pass Casino.

“It’s good to be a part of a team that lives the life and is the culture. We want to build more than an event, we want to build an experience,” said Matt Petrovich, director of marketing for RideNow Powersports.

For more information about Phoenix Bikefest at Wild Horse Pass Hotel & Casino, please visit www.PhoenixBikeFest.com and check Facebook for frequent updates.

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